Hybrid Food Retail
Staging the Supermarket for the Experience Economy
Bernhard Franken
This handbook prescribes hybridization – a fusion of gastronomy, co-working, hospitality and performative formats – as a powerful remedy against the digital disruption of the food retail industry. Online shopping and changing consumer demands radically… Read more
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Ready to ship
Only 2 in stock
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Publisher
Frame Publishers BV
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Language
-
Properties
400 pages
165 × 241 mm
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Released
2019
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ISBN
9789492311399