Good Services – Lou Downe

Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what 'good' service is, what makes a good service, and why. This book lays out the essential principles for building services that work well for users.

Demystifying what we mean by a 'good' and 'bad' service and describing the common elements within all services that mean that it either works for users or doesn't. A practical book for non-practitioners interested in better service delivery, a book to guide their decision-making without the need to first learn how to design a service themselves.

POČET STRÁN: 192
VÄZBA: brožovaná
ROZMER: 130×195 mm
HMOTNOSŤ: 336 g
ROK VYDANIA: 2020
ISBN: 9789063695439