• Experience Design

Experience Design

A Framework for Integrating Brand, Experience, and Value

Patrick Newbery and Kevin Farnham

Bridge the gap between business and design to improve the customer experience Businesses thrive when they can engage customers. And, while many companies understand that design is a powerful tool for engagement, they do not… Read more
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  • Publisher

    John Wiley & Sons Inc

  • Language
    • English
  • Properties

    240 pages

    164 × 220 mm

    • softcover
  • Released

    2013

  • ISBN

    9781118609637