Popeye #951

To celebrate its 50th anniversary, Popeye presents its biggest issue yet—nearly twice the size of a regular edition. Framed as the Whole City Boy Catalog, it explores everything that defines urban life today, from fashion and lifestyle to places, habits, and everyday rituals. More than a style guide, it's a portrait of curiosity: how to navigate the city, make thoughtful choices, and build a life shaped by what genuinely interests you. Compiled by the entire editorial team, this special issue is both a celebration of Popeye's legacy and a snapshot of contemporary city culture.

Popeye magazine is the “Magazine for City Boys”. The founders printed this on the cover of the magazine when it debuted in 1976. What’s a “city boy”? The term doesn’t appear in the dictionary and no expert panel could define it. So we felt we should explore every aspect of what this “city boy” might be. After decades of debate, it still makes for a topic of lively discussion. It can be a style or a way of thinking. To get an idea of what makes a city boy, read Popeye magazine.